Senior Planning Manager, Commercial (DACH)

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

What You'll Do

At SharkNinja, we use data, technology, and insight to fuel better decisions at speed. As Senior Manager, Commercial Planning – DACH, you will own the commercial forecast, planning rhythm, and forecasting outcomes for one of SharkNinja’s most complex and strategically important European regions. You will sit at the intersection of commercial strategy, advanced analytics, and local market execution, partnering closely with DACH Sales, Sales Operations, Supply, SS&A, Marketing, and EMEA stakeholders. Your role is not just to report performance, but to pressure test the forecast, challenge assumptions, and translate complex data into decisive actions that drive growth while protecting inventory health. This role requires strong commercial judgement, a high level of analytical and technological fluency, and the confidence to lead the forecast story with senior leadership. You will proactively surface risks and opportunities, test multiple scenarios, and ensure the business is prepared for what’s ahead — not just what’s planned.

Key Responsibilities:

Forecasting, Budgeting & Performance Management

• Lead the monthly forecasting process and annual budget cycle for the DACH region, embedding analytical rigor, scenario thinking, and clear prioritisation across the commercial organisation.
• Own the monthly consensus process, delivering an insight‑led, technology‑enabled forecast narrative to Executive leadership that clearly articulates what is happening, why it is happening, and what actions are being taken.
• Pressure test forecasts using scenario analysis, sensitivity modelling, and trend diagnostics to assess robustness and identify upside/downside risks early.
• “Light up” quarterly, monthly, and weekly sales targets through advanced data analysis, enabling proactive course correction and confident delivery against commitments.

Risk & Opportunity (R&O) Leadership

• Own the regional R&O process, driving tangible actions to realise opportunities and mitigate risks in close partnership with SS&A, Supply, Sales, and Marketing.
• Ensure risks are actively challenged, clearly articulated, and actioned, rather than passively tracked.
• Use leading indicators, market signals, and local intelligence to continuously reassess forecast confidence and exposure.

Technology, Data & Insights

• Leverage forecasting tools, dashboards, and analytics platforms to enhance visibility, decision‑making speed, and forecast accuracy.
• Partner with EMEA and global analytics, systems, and data teams to improve forecasting methodologies, data quality, and automation.
• Translate complex analytical outputs into clear, commercially relevant insights that local teams can act on quickly.

Local Market Partnership

• Act as a trusted thought partner to the DACH commercial leadership team, ensuring forecasts reflect local market dynamics, customer behaviour, and execution risks.
• Embed yourself in the local business rhythm, ensuring planning outputs are practical, relevant, and actionable for teams on the ground.
• Operate seamlessly as a member of both the Global Commercial Planning team and the local DACH team to ensure full alignment with both organisations.

What You'll Bring

• Relevant experience in commercial planning, financial forecasting, analytics, or performance management, ideally within consumer electronics, FMCG, or retail.
• Strong analytical capability with a technology‑forward mindset, comfortable using data, systems, and models to challenge assumptions and inform decisions.
• Demonstrated experience pressure testing forecasts and influencing outcomes through insight rather than hierarchy.
• Proven ability to partner cross‑functionally and influence Sales, Sales Operations, and Supply teams in a fast‑paced environment.
• Advanced organisational skills with the ability to manage competing priorities while maintaining pace and precision.
• A self‑starter mentality — comfortable owning outcomes end‑to‑end, asking hard questions, and acting with urgency.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja
Outrageously Extraordinary

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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]