Head of Sales (w/m/d)

“There is only one future ahead of us, and that is the one made up of our dreams – provided we have the courage to break with convention.” – Soichiro Honda

Our philosophy is based on equality, respect and the initiative to put creative ideas into practice. We want to share the joy we derive from creating and selling our products with our customers through our financing solutions for new cars and motorbikes. We achieve this through a direct and straightforward approach via authorised dealers, as well as through our strong partners.

As a wholly-owned subsidiary of the Honda Group, we have been operating in Germany since 1998 and have had a branch in Barcelona, Spain, since 2007. We also operate our financial services business with partner banks in 15 European countries.

If you would like to help shape our banking business, then join our team at our Frankfurt am Main or Barcelona office.

Tasks

• Define and implement the sales strategy for Germany and Spain in line with Honda Motor Europe and regional objectives
• Own the full commercial cycle, including sales planning, forecasting, pricing, negotiations, contract management, and campaigns
• Drive revenue and portfolio growth across retail finance, leasing, wholesale, and insurance products
• Lead Key Account Management and develop long-term strategic partnerships with dealer networks in both markets
• Collaborate closely with Finance, Pricing, Marketing, Risk, Compliance, and Business Solutions to ensure compliant and effective execution
• Manage sales budgets, performance targets, and regular reporting to senior management
• Continuously optimise sales processes, tools, and governance frameworks
• Lead, develop, and inspire high-performing, multi-country sales teams while fostering collaboration across Germany and Spain

Requirements

• 10–15+ years of experience in senior sales or commercial leadership roles with international or multi-country responsibility
• Strong experience in regulated or captive business environments (e.g. financial services, automotive, industrial sectors)
• Proven track record of building, leading, and scaling successful sales organisations
• Strong strategic mindset combined with hands-on execution capability
• Excellent stakeholder management, negotiation, and influencing skills at senior level
• High intercultural competence and collaborative leadership style
• Fluent in English and German
• Spanish desired

Does this sound like the next challenge for you? If so, we look forward to receiving your application.